Authentic products delivered as same day. This is the motto of China’s most outstanding e-commerce consortiums. Founded by sociologist and skilled digital marketing expert Liu Qiangdong, JD.com is nothing short of a global force.
Qiangdong worked his way up through the ranks of Japan Life, a herbal supplement behemoth. It was there where he would build upon a reservoir of skills including client relationship nurturing, the dynamics of internal business structure, adaptive business models, and market share acquisition.
After working his way up to Director of Computers and Service, he set out on his entrepreneurial foray- a decision that proved to be beneficial.
At only 40 years of age, Dan Bethelmy-Rada holds the title of Global Brand President in the L’Oreal beauty product company. Dan Bethelmy-Rada is highly revered for his incredible marketing skills and advocacy for continued education and diversity within the workplace. Dan Bethelmy-Rada’s innovative outlook on the company and current success in marketing its mission of diversity have made him one of the most revered and respected executives in the industry. In a recent interview, we were able to go in-depth with Dan Bethelmy-Rada in order to not only understand how he’s managed become such a success at an early age but also his plans for the company moving forward.
How where you introduced to the beauty industry?
As a child that move quite often and was able to expereince multiple countries, Dan Bethelmy-Rada states that he quickly came to the realization that everyone has a different view on what is considered “beautiful”. In addition, having participated in the AFS-USA, a study-abroad program allowed Dan to see that careers do exist in the beauty industry.
What does your typical day look like?
According to Dan Bethelmy-Rada, there is no such thing as a typical day for him. He’s either working on developing products marketing or promoting it on various social media accounts. However, he states that his most productive days are the ones that feature final decisions and progression.
What is a current trend that you are excited about?
Dan Bethelmy-Rada comments on the power of social media and how companies are now discovering its potentials. For a platform that is so new, the leaps and bounds of progression made are incredible, says Dan Bethelmy-Rada. In terms of beauty trends, Dan Bethelmy-Rada comments on the new trend of playing around with hair colors. He believes that fashion should be fun and can’t wait to see where it goes from there.